THE FUEL
A huge ceiling display needs awesome motion graphics.
The need to not distract gamers from the slot machines or table games is the balancing task. The light from the screen also needs to be dynamic and the content an "Insta-gramable moment"
THE CREATIVE
Over time from launch to long lasting yearly content, the task was set to produce engaging content that would create an Insta-gramable moment.
The opening night featured 3D animated content visualising gold rings mixed with content showcasing the guest chefs flame pit featured graphics.
For day and night gaming a suite of sky's were created to be changed at certain time of day triggers.
Throughout the year many events take place so watch this space, or head to London to see this for yourself. Everything starts with a sketch.
Christmas gingerbread town. A huge ceiling display featuring a 3D build Christmas themed town.
Easter. A custom slot machine game with liquid chocolate, custom hero easter eggs.
"Fire and Fortune". The opening night animation. Gold motion graphics meets firepit restaurant asthetics.